Sky's the Limit - The Notorious B.I.G.
Facebook is used monthly by 24,5 million Internet users in Poland. The average time spent on the portal during the month is 16 hours, 5 minutes and 39 seconds.
Instagram is increasingly popular with the 18‑34 target group. The application is used by 14.5 million users with an average time spent per month of 5 hours, 20 minutes and 13 seconds.
Tik tok uses in Poland 12.5 millionInternet users. On average, users spend 20 hours, 33 minutes and 41 seconds in the app per month.
From the Google search engine in Poland, monthly 27.8 million Internet users. And it has the highest reach of any website. On average, users spend 2 hours, 11 minutes and 57 seconds per month.
Youtube is used monthly in Poland by about 18.8 million Internet users. On average, users spend 5 hours 19 minutes and 54 seconds a month on the site.
Google Display Network covers 94% of the Polish Internet and enables very precise targeting in the target group and the so-called remarketing.
* Gemius / PBI data - August 2023